


As our name suggest, we are in the business of building profits by dramatically increasing the level of performance of our clients' staffs and business operations. And we have excelled in this area for over 15 years, since our founding by Gary Inks in 1994.
Our first client was Burt Reynolds and the Burt Reynolds Theatre in Jupiter Beach, Florida. Since then, we have served customers the world over, from India to Hawaii, including most of the 50 states. We have also served clients in a wide array of industries, from hospitality and entertainment, to government and dot coms. Very few truly understand—from the top down—how the performance of every single employee impacts that bottom line. And fewer still have the experience and insight to tap the profit potential that a truly passionate staff and optimized strategic marketing program can yield.
Our founder often says, "Every day is a chance of your company to give the performance of a lifetime." That's what we show you how to do—have a higher level of performance and profit-making potential. Even the most successful businesses can improve, especially if they operate as they did 2-3 years ago. We can show you how to make your customers passionate about your company, creating higher profits for years to come.
MARKETING
• Strategic Marketing Plans — 1, 3 and 5-Year Projections
• Strategic Market Analysis — Product Target Audiences, Market Share, Market Potential
• Advertising Planning — General Media, Internet, Social Internet, Guerilla Marketing Basics
• Direct Marketing — Mail, Email, Cell Phone
• Database — Manipulation, Sorting, Analysis
GUEST EXPERIENCE
• IT'S SHOWTIME! — Outrageous personalized guest service training program.
Your business is the STAGE. Your managers are the PRODUCERS of guest experiences.
Your employees are the PERFORMERS. Your guests are the AUDIENCE!
• Senior Executive Team Building and Effective Communications
• Company-wide Team Building
• Motivational Messaging
• Professional Sales Training — Front desk, Reservations, Group Sales
• Guest Experiences Secret Shopper Programs
• Guest Comment Analysis
RESEARCH
• Online Guest Survey Programming
• Employee/Manager Internal Survey
• Focus Study Programs
• Intercept Surveys